Develop the positioning statement for your product


Marketing Assignment

Develop the positioning statement for your product. This is what you want your customers to think (in their minds) when they see your logo or brand.

Determine your pricing strategy and make sure that you are following that strategy. In less than a page, tell me what your strategy is, why you chose it, and how it is evidenced in your decisions thus far.

(our company name is "Holy Shoes", brand name remains the same, our mission is to bring inspiration and innovation to every students in the nation. Our goals are to work hard on customer services, product development and environmental friendly. Target market is students especially high school and college students, who mostly love the various of shoes types and seeking low budgeting, comfortable, practical quality shoes.)

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

Attachment:- Product-Detail.rar

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Marketing Management: Develop the positioning statement for your product
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