1. Mobile advertising in the Middle East tends to focus on direct advertisements, but companies are increasingly sending out offers and discount coupon codes to people who have bought from them before. The size of the business does not seem to matter-small or large, there are huge opportunities.
2. Many business owners struggle with the concept of mobile marketing. Develop a presentation for business owners that describes mobile marketing. Outline its advantages and disadvantages. Provide examples of how small businesses are using mobile marketing in your country.