Question 1: Determine who the assumed target market is for the website Amazon.
Question 2: Evaluate the website according to how the products or services are being sold (e.g., keywords, website structure, web links, product descriptions, messaging, chats, blogs, banner ads, pop-ups, shopping cart structure).
Question 3: Describe how well you think the website will resonate with the assumed target market and why.
Question 4: Recommend structural, design, and content updates that could be implemented to improve website performance and customer satisfaction.
Question 5: Propose key performance indicators (KPIs) and metrics that can be used to evaluate your proposed updates and determine whether they led to performance improvements.