Determine the attractiveness of the sub-sector


Assignment task:

Industry is Saudi Arabia tech industry, sub sector is software engineering. how Saudi Arabia investing a whole bunch of $ into both foreign and especially domestic tech companies. They are investing in both new ideas and also moving companies from other countries to Saudi Arabia.

1. Sub-sector attractiveness: Determine the attractiveness of the sub-sector, i.e. availability of entrepreneurial opportunities. Perform five forces analysis on the sector

2. Entry Mode: What entry mode(s) would you suggest a small company should use to enter the chosen sub-sector?

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