In this Case Study, you will research an airline company and determine its business strategy. Be sure to include research
On their business strategy.
Include the following:
• A brief explanation of Porter's generic strategies
• Identification of the strategy US Airways uses
• Examples and justification to support the strategy chosen
Requires that students use the APA style for papers and projects. Therefore, the APA rules for formatting, quoting,
Paraphrasing, citing, and listing of sources are to be followed.
In-text and reference citations are required for ALL written responses