Describing the need for recognition process


Assignment:

Describe the need recognition process that took place before you purchased your last can of soft drink. How did it differ from the process that preceded the purchase of a new pair of trainers? What role, if any, did advertising play in your need recognition?

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: Describing the need for recognition process
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