Describe southwest airlines strategy using five generic


1. Describe Southwest Airlines strategy (using five generic strategies, and operating strategies (Hub and Spoke, Point-to-Point, and Grid, cost management (fuel, labor, cabin, aircraft, etc.) from 2007-2010 . Major strenghts that make the company profitable.

2.-How easy would it be to imitate this strategy? Is the strategy sustainable?

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Management Theories: Describe southwest airlines strategy using five generic
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