Problem: Please draft a presentation (in PowerPoint) covering (but not limited to) the following aspects for your chosen freight forwarding company, Sea Lion Cargo. You are welcome to include any videos, graphics, animation, etc. to make your presentation more impactful.
- Brief profile of the company, its size, history, market share, global network, areas of specialization, etc.
- Describe their major services available to Canadian importers and exporters
- Explain the different kinds of freight handled - FCL, LCL, Air, Rail, Truck, Multimodal, etc.
- Key features of their multi-modal services
- Freight rates (for 20' and 40' containers) from three Asian ports (one each in China, Indonesia, and Vietnam) to Vancouver or any other Canadian port
- Relative strengths, weaknesses, opportunities, and threats (SWOT analysis) of this freight forwarding company
- Comparison with its major competitor
- Important web links related to its Canadian and North American operations.
- References