Discussion Post
• How does post-decision dissonance differ from post-decision regret, and what effect do these have on consumers?
• Describe how consumers acquire information about goods and services by learning from experience with them.
• How do expectations and performance contribute to disconfirmation?
• Define attribution theory and equity theory, and explain how they relate to dissatisfaction.
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.