Conduct a competitive analysis for that business opportunity by using the business opportunity.
Write down a 750 to 1,050 word memo to your prospective business partners in which you complete the given:
a) Explain the outcomes of your competitive analysis.
b) Describe the features of the market niche to which the product or service will be targeted.
c) Give your recommendation of brand characteristics which will support the net product's value.
d) Specify the overall value proposition of the total product.
e) Propose unique product characteristics which will appeal to the targeted market niche.
Format your paper consistent with the APA guidelines.