Common elements of b2c websites


Problem:

I need to write a 3-4-page paper that identifies and describes at least 8 common elements (i.e. features/functions such as the "product catalog/search" and "shopping cart") of B2C websites. To complete this assignment analyze Amazon, Dell and one other less well known B2C website of my choice. Point out any features of these websites you think may be unique, innovative and/or convey competitive advantage to each of these online "etailers.

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Marketing Management: Common elements of b2c websites
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