Coca cola company produced a diet soft drink the beverage


Problem - Your team assignment for ACCO 503 is to apply what we are learning about:

  • Variable Costs
  • Fixed Costs
  • CVP Analysis - Contribution Margin Analysis and Contribution Margin Ratio and Break-Even Analysis
  • Relevant Costs
  • Flexible Budgets

Coca Cola Company produced a diet soft drink. The beverage is sold for 40 cents per 16-ounces bottle to retailers, who charge customer 50 cents per bottle. At full (100%) plant capacity, management estimates the following revenues and cost.

Net sales $1,800,000

Direct materials 400,000

Direct label 280,000

Manufacturing overhead-variable 300,000

Manufacturing overhead fixed 283,000

Selling expenses variable 80,000

Selling expenses fixed 65,000

Administrative expenses variable 20,000

Administrative expenses fixed 52,000

Instructions:

a) Prepare a CVP income statement for the year 2011 based on management estimates.

b) Compute the break-even point in unit and dollars.

c) Compute the contribution margin ratio and the margin of safety ratio

d) Determine the sales required to earn net income of $ 150,000

e) The marketing department believes that sales can be increased to $2,300,000 if an intensive advertising campaign is adopted. This campaign will add $150,000 to the fixed selling expenses. Re-evaluate parts a) through d) under this proposal. Should the campaign be adopted?

f) Relevant Costs.

g) Flexible Budgets.

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Accounting Basics: Coca cola company produced a diet soft drink the beverage
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