Solved: Chronological schedule for implementing promotional strategy, Marketing Management

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Chronological schedule for implementing promotional strategy

Please help with particular feedback with regard to the given questions.

Question 1. Assess the effectiveness of several media channels utilized to communicate a pharmaceutical brand to the target audience (patients and physcians) and which you believe would be the most effective.

Question 2. Evaluate the impact of new technology (Internet, PDA, cell phone, etc) on a media plan for a pharmaceutical product.

Question 3. Include a chronological schedule for implementing promotional strategies.

Question 4. Explain what you believe would be the budget requirements for a pharmaceutical products media plan.

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Solution Preview :

Prepared by a verified Expert

Marketing Management: Chronological schedule for implementing promotional strategy

Reference No:- TGS01612772

Have a Question? (oR Write a Review)

Recent Questions Asked Marketing Management

Q : Physical distribution of the products

Q : How can database marketing improve marketing performance

Q : Effectiveness of a marketing campaign

Q : What is the index of retail saturation

Q : Chronological schedule for implementing promotional strategy

Q : Describe the pattern of target market selection

Q : Effectiveness of differentiating based on service

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Solution Preview :

Prepared by a verified Expert

Marketing Management: Chronological schedule for implementing promotional strategy

Reference No:- TGS01612772

Recent Questions Asked Marketing Management

Q : Physical distribution of the products

Q : How can database marketing improve marketing performance

Q : Effectiveness of a marketing campaign

Q : What is the index of retail saturation

Q : Chronological schedule for implementing promotional strategy

Q : Describe the pattern of target market selection

Q : Effectiveness of differentiating based on service

Q : Describe marketing tools used by expedia

Q : Components of a strategic marketing plan

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