Marketing class:
1) Choose one of the following and describe how you think social media Marketing could help strengthen it brand:
a. J.Crew
b. Canon copiers
c. Great Wolf Lodge resorts
d. Nivea for Men skin care
e. Rock band Thirty Seconds to Mars
2) When designing a social media marketing plan, marketers must be sure to select and use channels as they were intended---or risk difficulties. For each of the following, state you choice of channel type (social-networking site, microblog, bookmarketing site, and so forth) and explain Why:
a. Discussion of product attributes
b. Opinion survey
c. Exchange of ideas for saving energy
d. Personal stories
e. Video contest featuring pets