Case study - toyota versus nissan


Case Study:

Toyota vs. Nissan

Question 1.  In the cases where the companies has a limited global footprint , discuss a strategy for expanding into specific international markets, why you have selected those markets, and what challenges you believe those markets might present.

Question 2. In the cases where the companies has a stronger global footprint (i.e. Ford), discuss where the company is growing the most, what new markets should they consider entering and why, and what markets would you recommend they get out of (if any), and why.

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