Case study about company shimano


Case Scenario:

We are doing a case study about company "Shimano".

I would like to get some answers to the following questions:

Question 1. Should the bicycle manufacturers think about vertically integrating into component production? Why or why not?

Question 2. Why is the high-end bike industry a global one?

Question 3. Why is Shimano also in the fishing tackle business?

Solution Preview :

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Strategic Management: Case study about company shimano
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