Question 1. When business leaders implement a sustainability plan, how do they inform their employees and the public they have launched a Go Green campaign? What details of the plan must they release or keep private? How might the plan affect the business's relationship with its employees, customers, and vendors?
Question 2. Business leaders address barriers from different people when implementing a sustainable business plan. What kind of barriers would business leaders face from midlevel managers, employees, customers, vendors, or outside groups, such as Greenpeace? How would business leaders overcome these barriers?