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Briefly description of what the company does what is the

Company: Barnes and Nobles include their problems/strategy

Briefly description of what the company does: What is the value that it creates to its customers? How do they make money out of that value they create?

What are the major drivers of profitability in this industry and the major elements that may threaten profitability? (Introduce 5 forces, but not all of them need to be covered in detail). Are some of the forces expected to change substantially in the future? How?

What are the major resources / capabilities of the company?

What are the major threats to Sustainability of their competitive advantage?

What is the specific issue you will address?

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Operation Management: Briefly description of what the company does what is the

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