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Based on tribute magazine tribute plays a leading role in

Based on: Tribute Magazine: Tribute Plays a Leading Role in Movie Theatres Across Canada

1. Is Tribute a good, a service, or both? Explain.

2. Outline Tribute's marketing mix. Discuss its product, core and supplementary services, mass customization, service mix, distribution, promotion, and pricing.

3. What kinds of companies are most likely to advertise in each of the Tribute magazines?

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Marketing Management: Based on tribute magazine tribute plays a leading role in

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