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At a minimum who should be notified during a crisis

Assignment: Crisis Communication

Read entire article and answer the following discussion questions (in detail). They are based on the article entitled "Communicating inside and out" (see attachment). Be mindful to include reference information.

Article: Communicating inside and out Make sure your crisis response includes these key stakeholders by Oliver S. Schmidt and Dianne L. Chase

1. At a minimum, who should be notified during a crisis situation?

2. Describe what is meant by "social gains" in crisis communications?

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