About the case "Amazon.com, Inc." (MH0031)
INSTRUCTIONS
Please address the following questions related to the Amazon Case. Your ability to summarize your answers through schemes, models and tables will be positively evaluated.
1. Assess Amazon's strengths (focusing on core resources and competencies): can Amazon gain and sustain a competitive advantage? Why or why not?
2. Which business strategies and business models are being employed by the major competitors in this case? Which are most successful, and why?
3. Perform a SWOT Analysis for Amazon.com. Pay particular attention to industry convergence. What are the strategic implications for Amazon?
EXPECTED OUTPUT
Max 4 pages in Word (Times New Roman 12). Please write into the header your group number and the names of all group members.