Approximately 6 7 power point slides covering the following


Approximately 6, 7 power point slides covering the following: brand you are working on (AIRHEADS CANDY SOUR)

1. Brand name, logo, opening slide

2. Background of your brand (key points)
a. Description of product (include picture)
b. Key information about brand (what is it?, target audience? Positioning?
c. Website (screen shot)
d. TV ad example, other ad examples
e. Social media example

3. Competitive products
a. Same evaluation as above

4. Summary slide - Strengths and weaknesses of your brand vs. the competition.

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Marketing Management: Approximately 6 7 power point slides covering the following
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