Analyze for what you consider to be the underlying


Requirements:

• Typed and double-spaced

• 2 - 5 pages

• Include works cited, in APA style

Grading Criteria:

• Clear thesis that focuses essay

• Consideration of the context surrounding media text

• Specific and in-depth analysis that uses details from the text and tools we discussed in class to form logical and compelling conclusions

• Linkage of analysis to larger societal ideology or effects

• Good grammar and writing

Description:

Option : Textual/Semiotic analysis

Pick a media text. This can be a movie, television show, song, newspaper or magazine article, advertisement, or web site. Analyze for what you consider to be the underlying ideological meaning Of the text. You may want to do background research on your text (understanding both institutional considerations and audience/critical reception) to aid your analysis. You can (but do not have to) choose to focus on one of the areas we discussed in class (gender, race, or religion) as a way to focus your analysis or you could pick another representation on which to focus. As you will only be focusing on one text. I expect a detailed analysis of your text.

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Marketing Research: Analyze for what you consider to be the underlying
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