Analyze external and internal environment of the company


Assignment task: Bin-Zagr Unilever Limited is a Saudi company that operates in the GULF countries, write a report covering the following points (Citation of necessary references is required):

1. Present the study report with clear Introduction and Conclusion including your own views.

2. Using SWOT analysis, analyze the external and internal environment of the company.

  • Strengths: Explain the strengths of the selected company;
  • Weaknesses: Describe the areas of weakness in the company's operations;
  • Opportunities: Examine factors that may improve the company's chances of success;
  • Threats: Discuss the external threats to the business company's success.

3. Analyze the political, economic, cultural and legal challenges the company currently faces in any of the country it operates (select one country in which the company operates for this analysis).

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