Assignment:
You have to research Amazon. You will research articles about them and you will check the reviews about their customer services.
This assignment has to be 8 to 10 pages (DOUBLE SPACED). It is safe assign
ASSIGNMENT STRUCTURE
1. Introduction
Background and Context: Discuss type of industry, products/services, existing channels, competition in the context of sales and customer service, and how organizational vision and strategies have influenced their sales and customer service management.
2. Analysis of Personal Selling & Sales Management Approach
3. Analysis of Customer Service & Customer Turn offs
a. Analysis of Organizational Systems, Policies &Culture
b. Analysis of Individual Actions
4. Analysis of the Use of Data and Technology for Sales & Customer Service
5. Recommendations
6. Conclusion
7. References