Problem:
In this assessment task, you will assume the role of a Market Researcher, part of the marketing team at Myer. In 2012, Myer will be implementing a large part of its store expansion plan and needs to understand the current market trends to appropriately plan the store and the merchandise. You have been given the responsibility of analyzing the sector/industry performance Australia wide using the Retail Trade Reports from Australian Bureau of Statistics (ABS: 85010.0: 2011) and analyse the trends to enable the company make business decisions.