1 the owner of a chocolate outlet store wants to forecast


1. The owner of a chocolate outlet store wants to forecast chocolate demand. Demand for the preceding four years is shown in the following table:

Year

Demand (pounds)

1

68800

2

71000

3

75500

4

71200

Forecast demand for year 5 using the following approaches:

i. A three-year moving average

ii. Exponential smoothing with a = 0.30, and assuming the forecast for period 1 = 68,000

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