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I need your help in defining public relations and can you include your personal definition of PR and I also need help with definitions from different sources.
How do I define PUBLIC RELATIONS? How do i analyze the relationship betwwen PR and marketing?
Problem: I am the marketing manager of Sweet Cookies, Inc. which is planning to launch a new line of cookies to assess the market size.
Craft his responses to civic crises and even develop major policy initiatives.
Even though Big Lots and Wal-Mart are both discount retailers, explain why they are not in the same retail category?
How would you, a manufacturer of exercise equipment, benefit from the addition of another channel of distribution to the two-level channel it now uses?
You are an executive for a large multinational corporation and are meeting with other managers to discuss the following topic: Is the right price a fair price?
Is the right price a fair price? Prices are often set to satisfy demand or to reflect the premium that consumers are willing to pay for a product or service.
Compare TV advertising with one other promotional channel.
What are some events which dictate that a perceptual map cannot be used? Where would you get data for a perceptual map?
However, it is very difficult for planners to implement this idea. What is the product planning and development process?
How do you organize an essay into a power point presentation?
How does author JK Rowling's control over the licensing affect the merchandise?
What role is Peoples playing in the distribution of these insurance products? What is the length of the channel the bank uses to distribute
What is People's unique selling proposition (USP) OR unique value proposition?
In particular you are to debate the following issue: Has TV advertising lost power?
What types of merchandise is Warner Brothers selling as part of its merchandising strategy?
I need help in providing a business example of the use of mass marketing and an example of individual marketing and the pros and cons of each.
Consumer behavior is influenced by both internal and external factors. Internal factors, also called the personal factors, are things like motivation, learning
How can Qantas continue to generate revenue and earnings equal to or greater than those in 2000, 2001, and as forecast for 2002?
Food companies spend tremendous amounts on advertising, $1.54 billion annually promoting prepared, processed, and convenience foods.
You have been asked to give a brief lecture on "Positioning Errors to Avoid" for a local Chamber of Commerce luncheon.
Could Microsoft be considered one of the best and worst examples of marketing success in America during the 1980s and 1990s? Discuss.
The online market for travel services will reach $63 billion within a few years, and Priceline.com aims to capture a significant share;
Prices should primarily just reflect the cost involved in making a product or service.