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Business example of the use of mass marketing

Problem: I need help in providing a business example of the use of mass marketing and an example of individual marketing and the pros and cons of each.

Papers should include a title page, writing, and a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Marketing Management: Business example of the use of mass marketing

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