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managerial writingthis provides a channel for management communication writing is a means of communication it has specific advantages and
market efficiencymarket efficient is a market in which the prices of the assets or privacies fully reflect all available informationwhen new
market growth is the measured potential for a product type to attract more consumers
this comprises the marketing tools and techniques an organization uses to achieve its targets relative to a specific goal market
marketing myopiathis is a phenomenon experienced when an organization becomes so involved in the actual procedure of selling its product that it
marketing orientationif an organization has a marketing orientation its planning rests in its marketing effort marketing becomes the businesss
market segmentationthis provides to the procedure of breaking the mass market up into discernible subgroups where each subgroup has obvious
the percent of sales one product earns in relation to total market sales for all products in that
mass marketingmass marketing includes the mass production distribution and the promotion of one product for all
matrix structurean organizational structure building two lines of authority for example combining functional and departmental lines of
mckinsey 7s modela framework discovered by the consulting firm of mckinsey and co to chart the strategic relationships among forces existing in an
motivationmotivation is the willingness to exert higher levels of effort toward company targets commonly it is conditioned by the efforts and
networkingthe networking procedure is alerting the market that a candidate is searching an employment opportunity by a series of letters and
nominal group techniqueit is a method of group decision-making in which individual members meet face to face first to generate ideas individually
north american free trade agreement naftait is a multilateral accord among the united states canada and mexico it is also preferred to as the
ohio state studiesa study is in undertaken at ohio state university in the year of 1920s that recognize two categories accounting for most leadership
oral presentationit provides to spoken rather than written communication where information is expressed to a group the spoken word is frequently
organization of petroleum exporting countries opecthis is the most important international commodity group icg in the world it is the model of a
organizational communicationthis is the study of communication within companies which fits well as a subset of corporate communication because it is
organizational culturea common perception held by the industries members is a system of shared meaning for most people organizational culture is
panel interviewpanel interview is a situation in which the candidate is interviewed by more than one recruiter at the one
participative managementumbrella term encompassing management methods where employees share a significant degree of decision-making power with
it is a legal document which ensuring exclusive rights to a procedure or product using a unique technological or structural
penetration pricingthis term is refers to a pricing strategy that dictates that the price of an item being introduced into a market should be set as
performance appraisala process used in most companies to evaluate employees performance quality and decide on pay awards each year in theory