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When you use Listerine antiseptic mouthwash, you are experiencing the last step in a complex supply chain spanning several continents and requiring months
How Levi's Got Its Jeans into Wal-Mart People around the world recognize Levi's as an American icon, the cool jeans worn by movie stars James Dean
Every time a six-pack moves off the shelf, Anheuser-Busch's top-secret nationwide data network
Searching for Employee Loyalty You are the CEO of Razz, a start-up Web-based search company, which is planning to compete directly with Google.
Comparing CRM Vendors As a team, search the Internet for at least one recent and authoritative article that compares or ranks customer relationship management
Determining Information Quality Issues Real People is a magazine geared toward working individuals that provides articles and advice on everything from car
Watching Where You Step-Prada Prada estimates its sales per year at $22 million.
Improving Information Quality HangUps Corporation designs and distributes closet organization structures.
Mining the Data Warehouse Alana Smith is a senior buyer for a large wholesaler that sells different types of arts and crafts to greeting card stores
A dizzying array of new wireless technologies now promises to make today's wi-fi networks seem like poky dial-up connections
Many different types of computers are available for small businesses. Use the Internet to find three different vendors of laptops or notebooks
Even the most ethical people sometimes face difficult choices. Acting ethically means behaving in a principled fashion and treating other people
UPS in the Computer Repair Business When people think of UPS they usually think of brown delivery trucks and employees in shorts dropping off and picking
Growing, Growing, Gone You are the founder of Black Pearl, a small comic book start-up. The good news is Black Pearl has found tremendous success
Fishing for Quality The Alaska Department of Fish and Game requires high-quality information to manage the state's natural resources
Mining the Data Warehouse According to a Merrill Lynch survey in 2006, business intelligence software and data-mining tools were at the top of CIOs' technology
Harrah's current systems support approximately $140,000 in revenue per hour (that's almost $25 million weekly).
Discussing the Three Areas of Information Security Great Granola Inc. is a small business operating out of northern California.
Consider Sally Albright the reigning queen of customization in the movie When Harry Met Sally . Take, for example, the scene where she orders pie a la mode:
Stars Inc. is a large clothing corporation that specializes in reselling clothes worn by celebrities.
Everybody Needs an Internet Strategy An Internet strategy addresses the reasons businesses want to "go online."
E-Grocery, founded in 2005, is an online grocery shopping and delivery service. The company caters to thousands of customers in the Phoenix
Assessing Internet Capabilities Hoover's Rentals is a small privately owned business that rents sports equipment in Denver, Colorado.
Online Auction Sites You are working for a new Internet start-up company, eMart, an online marketplace for the sale of goods and services.
Leveraging the Competitive Value of the Internet Physical inventories have always been a major cost component of business.