Define e-mail marketing
What do you understand by the term ‘e-mail marketing’? Write down the kinds of email marketing?
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Email marketing is directly marketing through employing electronic mail as the communication medium for commercial marketing or advertising to a group of people at a time. This internet marketing policy usually works through employing emails to send ads, solicit sales or request business or donations and any other type of email communication which is meant to built customer interest, loyalty and increasing the present customer base. It essentially aims at promoting ‘repeat businesses’.
What do you understand by the word 'pay per click'? Name internet marketing model does it follow?
What do you mean by the term Supply chain Management? Provide an appropriate illustration?
Briefly describe the main functions of retailing?
Explain in brief how the organizations deal with awful publicity?
What do you mean by the term annual plan control? Briefly explain the reason why is it required in an organization?
In AIDA model, describe briefly what does each letter signifies for? Briefly explain.
Write a short note on the role of marketing department plays in an organization?
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Briefly illustrate the term advertising?
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