Which type of distance is most likely to affect the success


Discussion Post: International Expansion

• Discuss the CAGE Distance Framework that firms should consider when choosing which foreign markets to enter.

• What conditions help managers determine which type of distance is most likely to affect the success of an international expansion? Provide an example.

The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.

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Marketing Management: Which type of distance is most likely to affect the success
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