What tactics or strategies did the company use to portray


Writing Assignment - Choose a company that you feel has done an excellent job of showing social responsibility in their marketing practices

Questions to Answer in Writing Assignment:

What does this company do?

Who is their Target Market?

Why did you choose this company?

What tactics or strategies did the company use to portray that it was "ethically or socially" responsible?

How do these tactics add value to the customer?

Are there any other tactics or strategies that this company could do to further support an ethical or social responsible standing?

I need 500 words - including 2 outside sources.

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Marketing Management: What tactics or strategies did the company use to portray
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