Discussion:
Market Research" Please respond to the following:
• From the e-Activity, describe the country you chose and the types of reports you found. Assess how up-to-date the information appears. Describe the variety of reports that you have found, using the product topics, market topics, etc.
• From the e-Activity, identify and describe the types of marketing issues that these reports would most likely address.
"Organizational Structure" Please respond to one of the following bulleted discussion points providing detail and reference sources to support your information.
• What are the pros and cons of foreign investors? What are the relationships that exist between governments and foreign investors?
What do you believe (and explain why) is the greatest threat when marketing a business or product as a foreign investor?
• What are the various advantages and disadvantages of full ownership versus joint ventures when planning global expansion of a company? What do you believe is the best strategy for market entry for a new firm? Do you believe the overall strategic plan for staying in the country would affect the type of market entry?