Homework: Project Management
Analyze how elements of the value chain interact to create competitive advantage.
The purpose of this Homework is to confirm your understanding of the direct correlation between effective value chain management and a firm's competitive advantage. This examination will include application of the Dimensions of Competitiveness, examining the relationship between customer delight, profitability, and effective value chain management with the achievement of competitive advantage.
Address the checklist items below, access the rubric, and follow the instructions as well as minimum submission requirements.
Task:
Write a 4 pages paper, not including title and reference pages.
• Describe an example of customer delight from your own purchase experience. Identify at least three of the 21 elements of The Contemporary Value Chain Model and then relate the direct positive effect these elements had upon your delightful purchase experience.
• Describe an example of a horrible purchase experience and apply at least three of the 21 elements of The Contemporary Value Chain Model to recommend how value chain improvement could have alleviated the bad situation.
• Examine and apply "the four dimensions of competitiveness" to four different company (brand) examples. Explain how each competitive strategy differentiates the company (brand) from its competition.
• Examine the concepts and interrelationships of (i) customer delight, (ii) profitability, (iii) and effective value chain management upon the achievement of competitive advantage.
o Identify two examples of companies that have been successful in this integration (customer delight, profitability, with competitive advantage (i.e., market share, and, run an effective value chain)
o Identify two examples of companies that have not been successful in this integration. Include explanations for your choices.
• Make a compelling argument as to why an effective value chain creates competitive advantage.
Format your homework according to the give formatting requirements:
• The answer must be using Times New Roman font (size 12), double spaced, typed, with one-inch margins on all sides.
• The response also includes a cover page containing the student's name, the title of the homework, the course title, and the date. The cover page is not included in the required page length.
• Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.