Conduct a swot analysis to aid in increase market share


You are a head of the marketing department. Amazon.com is the competitor of yours. You read the case study about Amazon.com and find out that doing SWOT analysis of Amazon may aid you with your own strategies.

Conduct a SWOT analysis by recognizing company's strengths, weaknesses, opportunities, and threats.
After reviewing SWOT analysis of Amazon, propose strategies to take advantage of their weaknesses to aid increase your market share.

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Business Management: Conduct a swot analysis to aid in increase market share
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