Assignment:
Analysis of Strategic Alliances or Value Opportunities
Do you regularly make time in your busy schedule to read and evaluate the current research in your professional field? This is a practice many successful executives have embraced, and one that helps to keep them on the leading edge of thought.
To prepare for this Discussion, "Shared Practice: Analysis of Strategic Alliances or Value Opportunities," you will be reading and critically analyzing one of the articles in Learning Resources. To know which article you should focus on, please use the following chart:
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First letter of your last name begins with:
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Read this article:
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A-H
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Joseph, G. (2009). Mapping, measurement and alignment of strategy using the balanced scorecard: The Tata Steel case. Accounting Education, 18(2), 117-130.
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I-R
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Kaplan, R. S., Norton, D. P., & Rugelsjoen, B. (2010, January). Managing alliances with the balanced scorecard. Harvard Business Review, 88(1/2), 114-121.
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S-Z
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Maitland, E., & Sammartino, A. (2012). Flexible footprints: Reconfiguring MNCs for new value opportunities. California Management Review, 54(2), 92-117.
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Answer the following:
1. Provide a brief summary and critical evaluation of the article you have been assigned.
2. Provide an analysis of how the information contained in the article relates to strategic alliance or value opportunities for your current or former organization, using specific examples.