Youre operating a distribution company that sells to a


You’re operating a distribution company that sells to a certain industry where your margins are about even with your competitors. Out of the blue, your sales representative sells to someone in another industry one of your products at a greater margin than expected. It’s a large order, will cause your company to operate under stress, and you feel that although you can do this for a couple of months, something will have to happen. What do you do?

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Operation Management: Youre operating a distribution company that sells to a
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