Brand Assignment
Note: Complete this unit's first discussion before you start working on this assignment.
Overview
The unit readings cover single-business strategy types, the reconfigurable functional organization, and network organization design. Your reflective paper assignment asks you to show your understanding of what you have read and to add your own thoughts and experiences. Completing this assignment will help you activate your new knowledge of organization design.
Instructions
Reflect on the unit readings. Demonstrate that you remember, understand, and can apply the reading to real-world examples.
Submission Requirements
Your paper should meet the following requirements:
• Written communication: Written communication should be free of errors that detract from the overall message.
• APA format: Resources and citations should be in current APA format. Be sure to include title and reference pages.
• Length: 2-3 typed, double-spaced pages, not including the title and reference pages.
• Font and font size: Times New Roman, 12 point
• Galbraith, J. R. (2014). Designing organizations: Strategy, structure, and process at the business unit and enterprise levels (3rd ed.). San Francisco, CA: Jossey-Bass. ISBN: 9781118409954
• Read Chapter 5, "Types of Single-Business Strategy," pages 107-130.
• Read Chapter 6, "The Reconfigurable Functional Organization," pages 131-148.
• Read Chapter 7, "Designing the Network Organization," pages 150-183.