You need to create a social media marketing campaign for


Picture yourself as the owner of a small business of your choice (such as a retailer, restaurant, or service provider). You need to create a social media marketing campaign for your business. Determine your target customers and select a social media tool in each of the following Web 2.0 categories: social community, social publishing, social entertainment, and social commerce. For an overview of the Web 2.0 categories, please visit the Zones of SMM website listed under Resources above. In a Word document, compile the proposed postings you would use on each of the four forms of social media. Explain in 1-2 sentences, under the proposed postings, why the posting you would make reflects the social media marketing campaign for your business.

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