You are the ceo of a company of your choosing and your firm


You are the CEO of a company of your choosing and your firm has begun its 2016 financial planning and forecasting. What are the key financial statements that you want to include in this process and why? What are the key financial ratios that will be developed and why? What key personnel and department heads will you include in this process and why? What key questions need to be answered in this process? What are some other items that should be considered in the financial planning and forecasting process?

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Financial Management: You are the ceo of a company of your choosing and your firm
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