1. You are considering hiring a product manager who just left a competitor’s company. She would be more than happy to tell you all the competitor’s plans for the coming year. What do you do?
2. You are interviewing a capable woman applicant for a job as a salesperson. She is better qualified than the men just interviewed. Nevertheless, you know that some of your important customers prefer dealing with men, and you will lose some sales if you hire her. What do you do?
3. Give practical examples from the life about: B2B, B2C, C2B, and C2C.
4. Draw a small visionary website of an online shopping company named (XYZ) selling mobile products showing clicks and buttons needed.