Assignment
1. According to page 153 of the textbook, business buying cultures can be democratic, consultative, consensus, or autocratic. Now, think of the type of company that you want to work for after graduation. Which of these cultures do you believe would suit your personality best? Why?
2. As we mentioned in class, businesses are able to wield considerably more buying power than individuals given the volume of some of their purchases.Please name one product that you purchase regularly for which you wish you had the buying power of a business.
3. Imagine for a moment that you have just been elected President of the United States! Congratulations! Now, it's time to get down to business. You are busy examining global trade issues, and you must decide upon one product on which to place a quota coming into the United States. What is that product, and why did you choose it?
4. You are the President and Founder of Oakwood Cupcakes, makers of gourmet cupcakes. Business has been good, really good. In fact, you have expanded from your original Ohio location to 250 locations around Ohio and the Northeast.
Now, you are considering expanding into Mexico which, as you know, is a foreign market. Which of the 5 global entry strategies would you use to enter Mexico? Why did you choose this one?