Nucleon
1. Pretend you are Robert/Roberta Moore. You have evaluated all the options for Phases I/II/III thoroughly and you have come up with a recommendation to give to Jeff. Please write your recommendation to Jeff and the compelling reasons that drove you to select this option as the best one for Nucleon, Inc.
2. While Jeff Hurst, your boss, has been considering these options for Nucleon's future, you can't help but feel that Nucleon has otheroptions available to it. Of course, you just finished your EMBA program and your last class was on Strategic Management.
In that class, you learned about a number of corporate level strategies available to firms. You have been a bit hesitant to tell Jeff about them, especially because vertical integration is what Jeff favors, but now that your employment and the future of Nucleon is at stake, you feel you have to tell Jeff about other options that have perhaps slipped his mind.
Please provide 2 such options. In doing so, make sure you provide the pros and cons associated with each one of them.
Attachment:- Nucleon Inc-Case.rar