Assignment
Clear O.V. Score, Marketing Plan, Topic Was Chevy Corvette
The marketing plan also includes a situational analysis. Write your competitive analysis to add to the plan.
Your plan should include both a situational analysis and a SWOT analysis. In order to successfully conduct a SWOT Analysis, a candid and honest examination of the various components needs to be completed. After this, a thorough situational analysis can be completed.
Students should write a situational analysis that provides a snapshot of the company's environmental analysis that covers the following:
• Include facts about current economic and cultural trends and any predictions about business success in the future within a specified timeframe, in this instance, next 12 months.
• Prior to examining the competition, conduct a deep dive research session into the subject company. In order to successfully conduct analysis of any kind, the researcher needs to be very familiar with their own organization first. Include information about how the company can gain a competitive advantage in the market by understanding the competition. For more information about how a company can gain and sustain a competitive advantage, Add the SWOT analysis to help determine competitors in the marketplace and to help you with additional ideas on how to position the product in the marketplace.
• Based upon the initial findings from the research, this will act as the foundation of knowledge for what type of further research needs to be conducted, what data needs to be gathered, and establishing what is going to be done with the gathered data.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.