Write some specific advantaged of acquistion for live nation, Operation Management

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Write some specific advantaged of acquistion for live nation

Problem:

Hirizontal intergration has benefits to the firms involved. Consider the consolidation in the vent-promotion bauiness when Live Nation bought Ticketmaster in 2010.

Required:

List some specific advantaged of this acquistion for Live Nation. do you see any downside to the merger?

Explain the solution in detail.

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