Assignment 1: In-Depth Audience Analysis
Locate your local Chamber of Commerce's community profile either online or in printed material that describes your local community. Write a three to four page paper on the following:
• Illustrate the message's view of the audience and stakeholders based on the written profile.
• Create your own analysis of the community stakeholders and audience using the demographics, geographics, psychographics, sociographics, usergraphics, and webographics described in this chapter.
• Give two recommendations that would improve the message, based on audience analysis.
• Provide your rationale as to why your version would be better than the original.
The format of the paper is to be as follows:
• Typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format, Microsoft Word document.
• Use headers for each of the subjects being covered, followed by your response.
• In addition to the three to four pages required, a title page is to be included. The title page is to contain the title of the assignment, your name, the instructor's name, the course title, and the date.
Note: You will be graded on the quality of your answers, the logic/organization of the report, your language skills, and your writing skills.
Assignment 2: 10 Cs for Writing Effectively
Review the email to Bobby Johnson found in Chapter 5 under the heading: "Choosing a Channel" in your textbook.
• Write a three to four page paper that answers the following:
• Identify the communication problems with the email.
• Using the 10 Cs for Writing Effectively, rewrite the email.
Include: content, completeness, correctness, clarity, coherence, conciseness, connection, creativity, courtesy, and closure.
• Identify which Cs you used where and how that changed the email in terms of the effectiveness.
• Identify the strategies used for composing a more effective message.
The format of the paper is to be as follows:
• Typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format in a Microsoft Word document.
• Use headers for each of the subjects being covered, followed by your response.
• In addition to the three to four pages required, a title page is to be included. The title page is to contain the title of the assignment, your name, the instructor's name, the course title, and the date.