Homework
Successful businesses regularly analyze their processes to ensure they're operating as efficiently as possible and maintaining their competitive advantages. Although you can assess a company in many ways, a common technique is the SWOT analysis. In this homework, you'll practice using SWOT analysis to better understand the factors involved in making business decisions that promote sustainable competitive advantage
Evaluate Becton Dickinson (BD.com) sustainable competitive advantage using the SWOT analysis technique.
Write a 700 to 1,050 words modified SWOT analysis that includes the following:
I. An introduction with a detailed description of the company
II. A SWOT Analysis Diagram that includes strengths, weaknesses, opportunities, and threats
III. An evaluation of how specific internal factors (strengths and/or weaknesses) support and/or promote a competitive advantage; examples may include:
IV. Financial, physical, or human resources
V. Access to natural resources, trademarks, patents, or copyrights
VI. Current processes (employee programs or software systems)
VII. An evaluation of how specific external factors (opportunities and/or threats) support and/or promote a competitive advantage; examples may include:
i. Market trends (new products or technology advancements)
ii. Economic trends (local and/or global)
iii. Demographics
iv. Regulations (political, environmental, or economic)
VIII. Conclusion with an evaluation of how the company has retained its competitive advantage
Format your homework according to the following formatting requirements:
i) The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.
ii) The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.
iii) Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.