Assignment -
In groups of between two to four students (allocated by your lecturer) choose one of the top Entrepreneurs from BRW Rich 200 List 2016 (or as confirmed by your lecturer) and analyse their entrepreneurial ventures. Please use the Group Discussion Forum to communicate with each other within your group.
TASKS:
1. Write a group report of 1500 words (max) on an entrepreneurial venture (also referred to as company, start-up, business or firm), taking particular cognisance of opportunity evaluation techniques identified in Module 3 (opportunity evaluation), and complimented with learnings from Module 2.
2. In addition, you are required to create a 5 minute (max) group video presentation about your chosen venture, highlighting assessment opportunity evaluation techniques. Since we are in the entrepreneurship and innovation discipline, we look forward to creative videos.
You are to gather, critically review and use information to meet opportunity evaluation outcomes and generate new information and entrepreneurial decision making.
Your group must NOT use an entrepreneur that was used by any of the members in Assessment 1. Below are some aspects that you could investigate (use as a guideline only):
- Interaction of the venture with its ecosystem
- Venture opportunity evaluation and execution of entrepreneurship opportunities
- How the venture progressed compared to theories (such as the entrepreneurship process)
- Critical evaluation of entrepreneurial finance, law and marketing of the venture
- How the venture created (or creates) value
- Growth strategies adopted by the venture
- Possible exist/harvest initiatives of the venture.
Further guidelines -
Format -
Task 1 - Your findings must be documented in the format of a management report. All information must be supported by references and this assignment must include at least three references to credible academic journals. Please refer to the report template here. You can edit and modify its appearance to your liking.
Task 2 - In addition to your report you must provide a 5-minute video in which you introduce and provide a summary of your entrepreneur and report. It is important that you highlight the entrepreneurial orientation of your chosen entrepreneur, and justification of your opinion. The video presentation must be provided on either YouTube or Vimeo. Please ensure that you make it available for viewing by your lecturer(s), otherwise they will not be able to access it. You must specify a clickable link to your video on the front cover of your report. Your group video must include ALL group members, and flow in an order that does not resemble a simple copy and paste narrative. as such, it is expected that the video will be innovative, creative and inspiring, similar to the characteristics of successful entrepreneurs.
You can use either Zoom or a narrated powerpoint to record your presentation, this document will help explain how you can do that.
Report Length -
Approximately 1,500 words, excluding references and appendices. All group members are to equally contribute to the report. The report must flow in a cohesive and readable manner (not simply additions from each group member).